Daamak (meaning sparkle in Hindi) is a chain of high end varieties of fine Indian jewellery. Started in 2001, Daamak Jewellery was originally the brainchild of a talented entrepreneur Babita Chandak. Her aim was to do away with mainstream, run of the mill designs and showcase something that would be true and unique to each of her customers. The vision to cater to a wider spectrum of women spurred Babita to create Daamak where she works with top notch fire-in-the-belly jewellery designers to spin up a world of wild and colorful fashion.

The brand currently houses an enchanting collection of different varieties of Polki, Kundan, American Diamond and beaded jewellery, that gives glamour a whole new definition with it's subtle, structured and minimalistic styles and designs.

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